Essence have sponsored 100 premium memberships

At luna, our mission is simple: to help young people feel informed, supported and confident as they grow up.

So when Essence – a global beauty brand – approached us about a partnership to help us support more young people, we were thrilled!

Since their foundation, Essence have been committed to supporting young women and girls through donations and sponsorships, working with charitable organisations from small regional institutions to global relief initiatives.

Essence have generously funded 100 annual luna premium memberships, gifted to luna to distribute to teens who need them.

How we're distributing the memberships

We wanted this partnership to have real, meaningful impact. So we've split the 100 memberships across two initiatives.

50 memberships are being distributed via a charity partner, getting luna into the hands of young people who may not otherwise be able to access this kind of support. We'll be sharing more on that very soon.

The other 50 are being given away directly to our community of over 200,000 teens via an in-app giveaway to help encourage the healthy habit of tracking – which is so helpful for self-care, optimising habits and even as a form of preventative healthcare.

Essence are empowering girls to develop healthy habits

Too many young people are turning to social media and unvetted sources like unregulated AI to understand what's going on with their bodies or only start tracking their cycles later into adulthood.

Annual luna premium gives teens unlimited access to everything in the luna app – expert-reviewed articles, quizzes & videos, anonymous Q&A, a personalised period and mood tracker and much more.

This means that girls have a space space to turn, to learn about growing up and to understand their patterns over time, preparing them better for adulthood.

Partnerships like this one with Essence help us give young people access to the support they need, some of who may not be able to afford luna on their own.

Interested in partnering with luna?

This partnership is a great example of how brands can make a genuine social impact by supporting young people's health and wellbeing, while also reaching a highly engaged audience of over 200,000 teens globally.

If you're a brand that believes in empowering young people and would like to explore a partnership with luna, we'd love to hear from you.

And it doesn't have to be a brand – if you're an individual who'd like to pay it forward and help fund luna memberships for young people who need them, we'd love to hear from you too. Every membership makes a difference!

Get in touch at hello@weareluna.app